We know that Oats have high fibers & help to redue the risk of heart dease, as many researcher's claim, now we have one more vote to these....
Oats get cholesterol-lowering claim in UK
24/11/2004 - Manufacturers of oat-based products in the UK can now position them alongside cholesterol-lowering foods, following the approval of a health claim by the country’s voluntary claims body.
The generic health claim, only the fourth to be approved by the Joint Health Claims Initiative, follows a similar one from Swedish authorities and is likely to have a major impact on future European health claims regulation, currently under debate.
A Europe-wide approval of the health claim on oats would give the traditional ingredient, which has seen a decline in sales over recent years, a significant boost from growing demand for healthy foods.
The JHCI claim states: “The inclusion of oats as part of a diet low in saturated fat and a healthy lifestyle can help reduce blood cholesterol.”
It can be used for whole oats, oat bran, rolled oats and whole oat flour, that contain at least 0.75g beta-glucan soluble fibre per serving.
The claim is the result of a scientific dossier submitted by the Swedish firm Swedish Oat Fibre and its marketing partner CreaNutrition, which announced the news at last week’s Health Ingredients Europe show.
“This is very good news for all of us. People are always looking for something new but oats have been readily available for 2000 years and are 100 per cent natural,” commented Ruedi Duss, managing director of CreaNutrition. Read More.....
Oats get cholesterol-lowering claim in UK
Oats get cholesterol-lowering claim in UK
24/11/2004 - Manufacturers of oat-based products in the UK can now position them alongside cholesterol-lowering foods, following the approval of a health claim by the country’s voluntary claims body.
The generic health claim, only the fourth to be approved by the Joint Health Claims Initiative, follows a similar one from Swedish authorities and is likely to have a major impact on future European health claims regulation, currently under debate.
A Europe-wide approval of the health claim on oats would give the traditional ingredient, which has seen a decline in sales over recent years, a significant boost from growing demand for healthy foods.
The JHCI claim states: “The inclusion of oats as part of a diet low in saturated fat and a healthy lifestyle can help reduce blood cholesterol.”
It can be used for whole oats, oat bran, rolled oats and whole oat flour, that contain at least 0.75g beta-glucan soluble fibre per serving.
The claim is the result of a scientific dossier submitted by the Swedish firm Swedish Oat Fibre and its marketing partner CreaNutrition, which announced the news at last week’s Health Ingredients Europe show.
“This is very good news for all of us. People are always looking for something new but oats have been readily available for 2000 years and are 100 per cent natural,” commented Ruedi Duss, managing director of CreaNutrition. Read More.....
Oats get cholesterol-lowering claim in UK
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